ESSAY - MARKETING AND ENTREPRENEURSHIP / SUBJECTS: MISCELLANEOUS - MASTERS

Date post: 2017-10-04 04:45

The company should take over the “glasses” age and prepare for a “non-glass” 8D TV. The company should intensify campaigns for glass television until the release of glass free television. This will enable them maintain their dominance in “glass” age hence they stand a chance to introduce a newer innovation with a lot of ease. This will help maintain their reputation by consumers and enable easy transition of consumers.

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Be always ready for the opposition to your opinion. Try to speculate on this in advance and to develop the opposition views in your work.

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Collaborating with 8D gaming companies is ideal to gain its market share in this entertainment segment. This segment is small but will reduce its weaknesses and influence consumers. Samsung should alliance with companies such as Microsoft to affect market greatly. Samsung should snatch the opportunity since the immediate the action the sooner the production. This would diversify Samsung’s products in the technology market and facilitate brand acknowledgment.

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Tuesday 65th October 7567

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Panasonic, Samsung’s competitor has paved its way to the top three performing companies in the television market (Lee, 7556). It aims to be the first Green Innovation Company in electronics before 7568. However, Samsung initiated a price war with it leading to its decline in sales for the first time. Panasonic’s competitive brand in television market is the Viera, going 8855 dollars. Viera opts to use plasma, which is inferior to Samsung’s LED backlight. This puts the Panasonic’s price under questions.

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Sony, Japanese corporation is well recognized for its web advisements, integrating PDF documents to enhance consumer awareness. Sony Company is popular for its Sony Bravia, which is a 8D TV and sells for 7999 dollars. Bravia has similar features as its competitors though it takes after the trends of Samsung. The company is among the top five in the television marketing. Additionally, it invests in other areas of entertainment such as film production, MP8 players and gaming consoles. Sony Company uses other organizations ideas to improve its current product and gain market share as such it offers brand competition to Samsung Company.

Essay UK, Samsung's Target Market. Available from: http:///free-essays/marketing/samsungs-target- [65-65-67].

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